Mustapha Njie (TAF), is the man behind the success story called TAF Africa Global Limited. Born in Gambia, he has over 40 years of hands on experience across all levels of the construction and real estate business.
We had some quick questions to know what his experience with affordable housing has been which he was gracious enough to answer. So here’s it from the man himself.
● Could you briefly explain what TAF Africa Global is?
TAF is a fast growing organization that builds homes for Africans. We are present across
multiple countries in Africa with a vision to build 1 million homes in the next 20 years.
Financing the homebuyers is also a vision we are working towards. We also provide for
serviced land at affordable prices for people to build on.
● What is your ‘must haves’ when you make a decision to go ahead with a project?
Most importantly, they would be access to the land which has proper title deeds, availability
of good and cheap manpower and availability of finance on the demand side.
● You mentioned availability of finance on the demand side, how do you ascertain this?
We do a detailed market study in the region that we intend to develop, on various factors
like how many people are employed well and earn well, do they have any family member
working abroad so they get loans at better rates with currency conversions and such.
● You operate in 8 countries, which one in your experience is the easiest place to build from a
developer stand point?
Gambia is home, so obviously it’s the easiest work in. But Nigeria is the one where there is
big volume of demand of over of 20 million homes so likelihood of success is more. For us
our project in Nigeria have been the most successful and profitable so far.
●What is your major hurdle for development?
Getting the information from the regulatory bodies. This has to be provided more
● How do you strike a balance between affordability of your homes and securing decent
margins for your investors?
Firstly, affordability is relative. There’s not one comprehensive definition that could cover all
aspects of it like quality, size and price. So as a developer I strike a balance by providing all of
this to good standards at a decent price. For me as a developer, a good quality affordable
housing would be around USD 35000 but could go lower.
It is also helpful if there are more public-private partnerships where there is more equity
contribution, the government could provide land and other incentives while private players
can look after development and management of the projects.
●Which has been your best project yet?
RIVTAF Golf Estate in Nigeria has been one of our most successful projects so far. It is a
mixed use project with low-income, middle-income as well as high-income houses, 1000
units in total. About 608 of these housing units are in the affordable category. We also have
a 375 unit housing project in Gambia that’s being completed within 1 year.
●Lastly, what was your experience of AHIS 2019 and what makes you attend it twice?
Networking, experience sharing and exchange of ideas have been my key take-away from
AHIS in 2019. If I want to grow, I need to open my doors to opportunities and people. And
that’s why I am attending AHIS this year as well.
Mustapha Njie is also one of the advisory board members and a featured speaker at the
Affordable Housing Investment Summit Africa 2020 on the 27 th & 28 th May 2020 at Lagos, Nigeria.